Trends

Hear what we think is hot and what is not. Ever need additional market trend data to help sell a beverage concept to your customers? We closely follow the market and consumer trends and if we can help you, contact us.

 

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Clear Trend Toward Health
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Low-Carb Overdose

 

 

Clear Trend Toward Health

It is now evident that the low-carb diet craze wasn’t the cure-all answer for many obese or over weight consumers hoping to shed their unwanted pounds. Due to this conclusion and disappointment,  many large national manufacturers in the beverage and food industry are finding out through their marketing research that with obesity on the rise and concerns about cholesterol levels, triglycerides,  heart disease and cancer that the US consumer base is definitely interested in  products offering “Healthy for You” alternatives that will hopefully improve their quality of life over the long term.

It is evident that this has and will lead to an increased number of new product introductions in the market containing vitamin fortification, fiber, isoflavones, phytosterols, innulin, reduced or no sugar added,  pre and probiotics in dairy products  (yogurt) and beverage arena.

Flavors From Florida’s R & D Group continues to offer both potential and existing customers tailor-made bases incorporating the “Healthy for You” additions in tailor-made beverage and frozen dessert bases incorporating some of the aforementioned ingredients and technology.

Give us a call.  Let us take your product concept and flavor to a “Healthy” position in the marketplace.  

 

Low-Carb Overdose

Post 2003/2004 Low Carb Product and Diet Craze has left many dieting consumers scratching their heads.  Initial short term diet results for many consumers were very encouraging but unfortunately the ups and downs on the scale has proven to be the downfall of this trend.

Now that Atkins has recently applied for bankruptcy protection,  it is again evident that there is no easy answer or magic pill to this dieting dilemma.

Cutting calories and exercise continue to be the proven and logical approach for the consuming public over both the short and long term diets.